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Category: Futurism

White paper: Social media and customer relationship management

Thursday, 18 August 2011 16:01 Written by Eric Garland 1 Comment

Competitive Futures is launching a new multi-client research project over the next six months on the future of social media and customer relationship management. This white paper details the insights that lead us to take on this important topic on behalf of our clients.

For a full project prospectus, call us at 877.431.6565 or contact us.

Competitive Futures White Paper: Social media and customer relationship management

Podcast with Paul Higgins: The difference between vision and execution

Thursday, 18 August 2011 12:35 Written by Eric Garland 0 Comments

This episode of the CompFutures Podcast features Australian futurist Paul Higgins, founder of Emergent Futures. Paul has a fascinating background, a veterinary surgeon who turned toward foresight after a simple ad for a futures studies grad program. In this episode, he describes when executives should think about the future versus tending to execution, how the future of trust will be key to our social institutions, and why Australia is a fascinating vantage point from which to think about global business.

 

Eric Garland on a Closer Look Radio: Libya, gardens, and the government shutdown

Friday, 08 April 2011 13:12 Written by Eric Garland 0 Comments

Back once again with the fantastic Pam Atherton on A Closer Look Radio, Eric ties together the disparate topics of locavore restaurants, revolution in Egypt, and fake government shutdowns to what it all means for YOU and your business.

The future is growing up

Friday, 04 February 2011 12:25 Written by Eric Garland 0 Comments

I’d like to underline the most important point from our podcast with World Future Society president Tim Mack yesterday. The study of the future is about fifty years old at this point, a fact that might escape you given the astonishment of major media every time they mention it. Futures is almost as old as most of the serious disciplines of modern management: market research, marketing/PR, some kinds of finance.

That said, the discipline is growing up rapidly. The point Tim Mack makes with such eloquence is that much of the interest in foresight during past decades came from technophilia and pure optimism. That is to say, people wanted to know about the future because of how much more awesome it would be, from a scientific and social point of view. This makes complete sense when you think of the number of people who died in childbirth, died from simple infections, suffered wildly during surgery, went hungry and then…didn’t. Every decade there were miracles that represented remarkable progress in the ability of the human race to control its environment and shape its own destiny. It would only stand to reason that one would expect the future to full of nothing but such success.

The past couple decades have been telling a different story. It is becoming increasingly clear that our modern technology and social outlook can produce failure and catastrophe right along side progress and miracles. Today, you must learn to study the future to appreciate its implications both good and bad. This is not as much fun as anticipating awesomeness. But so what – that’s life. Maturity is all about taking the good with the bad. If foresight is to be a serious discipline that provides real value, this must be its destiny.

And we’re getting there.

It could be the most important time to be part of this discipline.

Tim Mack: Where foresight is headed

Thursday, 03 February 2011 17:13 Written by Eric Garland 0 Comments

Tim Mack is president of the venerable World Future Society, the world’s largest group of people interested in and dedicated to the future. With somewhere around 40,000 members, you get a sense that there is a serious movement around foresight. The group has been around for almost fifty years, publishing magazines and journals, assembling international conferences and now engendering discussion in cyberspace.

In this episode, Mr. Mack talks about how the study of the future is growing up, moving from technopositive excitement about an ever-improving tomorrow toward a discipline that helps manage complexity and uncertainty in good times and in bad. We couldn’t have a better expert on the subject, so enjoy.

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About the blog

This is the official trend blog of Competitive Futures, a management consultancy that provides trend research and analysis for business and government around the world. Here, we update you on interesting trends we see as part of our work for our clients.


For managing partner Eric Garland's new author and speaker blog, please consult and bookmark http://www.ericgarland.co

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